Personally, I think there can easily be a drive to make something for your own artistic reasons that will never be "popular" with the masses... Obviously, with a business, that doesn't necessarily make financial sense, but for your personal development and artistic integrity it is often unavoidable. I only really discovered your work through the backgrounds books that you have recently kickstarted, but Maskwitches sound like an amazing project and I will certainly be looking out for the launch.
Personally, I think there can easily be a drive to make something for your own artistic reasons that will never be "popular" with the masses... Obviously, with a business, that doesn't necessarily make financial sense, but for your personal development and artistic integrity it is often unavoidable. I only really discovered your work through the backgrounds books that you have recently kickstarted, but Maskwitches sound like an amazing project and I will certainly be looking out for the launch.